Growth Marketing Manager (Medicare) – Indianapolis, IN and Columbus, OH – Remote

UnitedHealth Group is a health care and well-being company that’s dedicated to improving the health outcomes of millions around the world. We are comprised of two distinct and complementary businesses, UnitedHealthcare and Optum, working to build a better health system for all. Here, your contributions matter as they will help transform health care for years to come. Make an impact with a diverse team that shares your passion for helping others. Join us to start Caring. Connecting. Growing together.

 

Quality at UnitedHealth Group means striving for excellence in everything we do in order to help us achieve our Mission. Simply put, it’s in our DNA and why we’re in business — to help people. Our Mission serves as our why; our Values unite us around how we will achieve it. Because when we follow our Mission and live our Values, we deliver Quality. 

 

This position is involved in developing and executing market strategies to support products and drive member/patient growth within Optum Indiana and Ohio Medicare Advantage patient population. This position develops strategies and tactical plans to identify patients for selection/conversion and then lead the execution of those plans. This position will develop meaningful relationships with broker and insurance partners to grow outreach. May analyze economic and market considerations, develop and present budgets for materials, events and staffing needs. Plans events, partnerships and budget.

 

You’ll enjoy the flexibility to work remotely * from anywhere within the U.S. as you take on some tough challenges.

 

Primary Responsibilities:

• Maintain an event calendar for broker/agents 
• Maintain growth and partnership budget as well as relationships in community
• Attend outreach events, expos, agency meetings, rollouts etc. representing Optum Indiana and Ohio 
• Schedule and coordinate outreach events for providers
• Maintain marketing outreach materials. Coordinate with marketing colleagues to develop and distribute effective messaging within brand standards
• Own broker strategy and education, including hosting and management of broker events on a regular basis
• Develop and maintain collaborative relationships with payor growth leads in the market
• Coordinates with clinical and cross-departmental teams on development of growth materials to support campaigns and critical enrollment periods, e.g. AEP, SEP, OEP
• Ability to execute and work at the campaign level, willing and able to oversee and also do the work required to see campaigns through from start to finish
• Local market product subject matter expert – payors/carriers plans. Serves as the “hub” for information on plan benefits, costs and deductibles

 

You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications:

Before applying, please ensure each of these experiences are stated clearly on your resume under each applicable employer entry.

• 5+ years of experience in healthcare insurance, ideally with Medicare/Medicare Advantage
• Direct or indirect experience of Medicare broker/agent community
• Familiarity with Field Marketing Organizations (FMOs,’ payors, plan evolution, and sales process
• Direct experience with CMS, requirements and restrictions, etc.

 

Preferred Qualifications:

• Advanced sales communications skills – having sold or led a sales team in the past, familiarity with sales and lead generation process
• Working knowledge of Excel, PowerPoint and ability to adapt to additional systems to develop campaigns, present to peers and leadership, and track budget and metrics 

 

*All employees working remotely will be required to adhere to UnitedHealth Group’s Telecommuter Policy.

 

The salary range for this role is $89,800 to $176,700 annually based on full-time employment. Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. UnitedHealth Group complies with all minimum wage laws as applicable. In addition to your salary, UnitedHealth Group offers benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with UnitedHealth Group, you’ll find a far-reaching choice of benefits and incentives.

 

Application Deadline: This will be posted for a minimum of 2 business days or until a sufficient candidate pool has been collected. Job posting may come down early due to volume of applicants.

 

At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone–of every race, gender, sexuality, age, location and income–deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes — an enterprise priority reflected in our mission.

 

 

UnitedHealth Group is an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.

 

UnitedHealth Group is a drug – free workplace. Candidates are required to pass a drug test before beginning employment.