Director, PBM Product Marketing – Remote

Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health optimization on a global scale. Join us to start Caring. Connecting. Growing together.  

Reporting to the Sr. Director of Optum Rx Product Marketing, the Director of PBM Product Marketing is responsible for go to market strategy, execution and ongoing strategic leadership for marquee product launches, positioning, product naming and portfolio material management within our Optum Specialty Medication Management (OSMM) suite. The role requires a 29-level strategic thinker and leader who can effectively identify and message connections between products to deliver value, as well as future opportunities to elevate our specialty portfolio messaging. 

You’ll enjoy the flexibility to work remotely * from anywhere within the U.S. as you take on some tough challenges. 

Primary Responsibilities:

• Lead strategic packaging and positioning of specialty products with others within our portfolio to create compelling stories that address client priorities and reinforce Optum Rx as a market leader 
• Provide expertise as a trusted expert to inform marketing strategies and drive identification and prioritization of business needs 
• Drive strategy and execution of product launches/enhancements and product naming; maintain product messaging and material portfolio post-launch
• Partner closely with Product, Sales, Client Management and additional teams across the organization to produce best-in-class product marketing communications and materials
• Develop/implement long- and short-term marketing strategies/goals in alignment with applicable business goals and gain alignment/commitment with business leaders on marketing strategies/initiatives
• Support ongoing and ad hoc marketing activities

You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications:

• 7+ years of health care marketing experience
• 7+ years of experience driving strategy and leading efforts across cross-functional enterprise teams
• 7+ years of experience managing multiple projects, effectively prioritizing and shifting strategies as needed to meet the changing landscape 
• 7+ years of experience building collaborative relationships across a broad range of disciplines, interests and organizations  
• Proven ability to innovate and consider new ways to bundle and position offerings, bring to market go to market strategies, name products & manage E2E product launches with minimal direction   

Preferred Qualifications:

• 3+ years of business-to-business (B2B) health care marketing experience 
• Experience working in and engaging with clients and/or stakeholders in a matrixed, fast-paced dynamic environment
• MS Office product suite proficiency (PowerPoint, Excel, Word) 
• Proven solid communication skills

*All employees working remotely will be required to adhere to UnitedHealth Group’s Telecommuter Policy 

The salary range for this role is $106,800 to $194,200 annually based on full-time employment. Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. UnitedHealth Group complies with all minimum wage laws as applicable. In addition to your salary, UnitedHealth Group offers benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with UnitedHealth Group, you’ll find a far-reaching choice of benefits and incentives.

Application Deadline: This will be posted for a minimum of 2 business days or until a sufficient candidate pool has been collected. Job posting may come down early due to volume of applicants.

At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone–of every race, gender, sexuality, age, location and income–deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes — an enterprise priority reflected in our mission.
 

 
UnitedHealth Group is an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
 

UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.